The soil and climatic conditions of Greece have long given rise to a rare and rich variety of plants, which have been put to various uses, from aromatic to medicinal. Anthir, based in the fertile agricultural area outside of Agrinio in western Greece, works with this heritage and the company has designed an integrated vertical production and processing unit for ‘plants with purpose’. Their fields are cultivated organically and irrigated by the nearby Acheloos river, their herbs are gently dried to retain the full healing properties and flavour, and Anthir conducts research into the pharmaceutical and cosmetic uses of plants, continuing a deep tradition of Greek pharmacology.